For our new employer branding campaign to make Hueck Folien more attractive as an employer, external models were initially to be cast. After a closer look internally, however, this idea was very quickly discarded: Six internal colleagues were immediately persuaded to be photographed for the campaign and thus embody the face of Hueck Folien both internally and externally.
"Ich hab's drauf" ("I've got it"): New employer branding campaign
Hueck Folien employees have it going on! In the course of the re-branding of the Hueck Folien brand and the revision of the brand image, a large-scale shooting was carried out at the plant in Baumgartenberg.